Content Writing and Editing

Maintain and update marketing databases. Handle administrative tasks like filing, scheduling meetings, and preparing reports. Proofread and format content to align with brand guidelines. Monitor scheduled postings across platforms. Assist in company promotional activities as needed.

Develop and implement physical and digital marketing strategies to enhance brand awareness and drive online traffic. Coordinate and optimise integrated digital campaigns across multiple channels (Paid Search, SEO, social media, advertising). Conduct market research and competitor analysis to identify consumer preferences, market trends, and growth opportunities. Create and manage engaging marketing content across platforms (social media, websites, email). Analyse and report on marketing performance metrics to track campaign effectiveness.

Regularly check customer feedback on the website and other online platforms, addressing concerns, inquiries, and reviews in a timely and professional manner. Serve as the main point of contact for internal teams regarding website-related issues, ensuring effective communication and swift resolution of any problems Develop, edit, and maintain website content, ensuring it accurately reflects current trading activities, promotions, and product offerings Conduct regular audits of the website to verify that all pages, product listings, and pricing information are accurate and current Implement targeted promotional campaigns to boost the visibility and sales of specific products, tailoring offers to attract key market segments

Showcase and explain products to engage the audience and highlight key features Answer questions, provide recommendations, and address concerns from viewers Facilitate live Q&A sessions, polls, and feedback to keep the audience actively involved Craft and deliver engaging content, including scripts and live commentary, to maintain viewer interest Manage live events, ensuring smooth execution, and handling any technical or logistical issues during the broadcast

Develop and implement marketing plans aligned with company objectives to increase brand visibility, market share, and sales. Conduct thorough market research to identify trends, opportunities, and threats, informing strategic decisions. Build and maintain strong relationships with key stakeholders, including customers, partners, and vendors. Lead, mentor, and develop a team of marketing professionals, fostering a culture of creativity, collaboration, and high performance. Monitor and analyse marketing performance metrics, ROI, and KPIs, driving continuous improvement. Implement AI and digital tools to enhance marketing processes, and reach and engage a wider audience Implement sustainable business practices including creating sustainability- focused marketing strategies